Daniel Goldstein: The Battle between your Present and Future Self
Behavioral economist Daniel Goldstein studies how we make decisions about our financial selves — both now and in the future. In this TED-Talk, Goldstein highlights the fact that every decision we make on a daily basis either bodes positively or negatively for our future selves. (Can I skip flossing just this one time?) This, he reminds us, is something that’s easy to forget. In a practical attempt to help us remember when we are on the go with our daily lives, Goldstein makes tools that help us imagine ourselves over time to develop a better sense of the long-term impact.
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