3 Mistakes Change Leaders Make, Plus Essential Strategies to Avoid Them

Mistake 1: Leaders fail to prepare themselves for change I bet there’s not one person reading this article who is not experiencing some kind of change, whether in your work or personal life.  Regardless of the type of change, you’re often in the position of leading others through the change.  Your role involves helping others…

5 Myths Every Business Must Avoid in order to Survive

5 Myths Every Business Must Avoid in order to Survive

Recession Plagued At a recent stockholder’s meeting, the Vice President of Sales for a global manufacturer reported, “The economy has been tough on our industry.  Sales volumes significantly declined and have not nearly returned to pre-recession levels.  The company has laid off employees, cut expenses and, unfortunately, has had to cut price to remain competitive.  Competitors have cut price…

From “Metric” to “Magnificent”!

How to move from simply measuring customer satisfaction to taking action that drives growth. Many companies measure and report the purported satisfaction or loyalty of their customers. However, the ‘metric’ is just the introduction to the many stories your customers have to tell. The real power is inside these stories and what you do with them…

customer Bottom line

What’s the Bottom Line for Customer Experience? Can the Investment Pay Back?

More than a ‘Happy’ Meal! I recently ordered food via the drive thru at a local fast food restaurant.  Though I don’t go there often, it’s not the first time I’ve ordered at this restaurant’s drive thru – or at many others for that matter. But this time, it was different.  I thought to myself, “Is this just…